#7 – “More Customers” Doesn’t Mean “More Profit”

#7 – More Customers More Profit

Usually, if you get more customers buying your product or service – you’ll make more money.

The problem is what you have to do to get new customers. If you have to:

  • spend a fortune on advertising and promotion
  • lower your price to make your product or service more attractive

more customers can easily turn into less profit!

Not good.

There are only three methods to increase sales in ANY business. I call them the Three Mo’s:

  1. Mo’ People -Get more customers (more people who will buy from you).
  2. Mo’ Money -Get more money from your customers each time they buy from you.
  3. Mo’ Often -Get your customers to buy from you more often.

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